|
语种:
|
eng |
|
科图分类法:
|
F719/2 版次： |
|
中图分类法:
|
F719 版次： |
|
著者:
|
Gr鑟nroos, Christian, |
|
题名:
|
Service management and marketing : [ a customer relationship management approach /] / , |
|
版次:
|
2nd ed. |
|
出版发行:
|
出版地： Chichester : 出版社： Wiley, 出版日期： c2000. |
|
载体形态:
|
x, 394 p. : ill. ; 25 cm. |
|
附注:
|
Previous ed.: Lexington, Mass. : Lexington Books, 1990. |
|
主题词:
|
Service industries Marketing. |
|
主题词:
|
Customer services. |
|
索书号:
|
F719/2=2 |