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科图分类法:
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F279.2/1 版次： |
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中图分类法:
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F279.2 版次： |
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著者:
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Sull, Donald N. |
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题名:
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Made in China : [ what western managers can learn from trailblazing Chinese entrepreneurs /] / , |
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出版发行:
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出版地： Boston, Mass. : 出版社： Harvard Business School Press, 出版日期： c2005. |
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载体形态:
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p. cm. |
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附注:
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Includes index. |
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内容提要:
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"American entrepreneurs from Henry Ford to Bill Gates are legendary for their roles in driving the U.S. economy. Yet we know little about the trailblazers reshaping the world's second largest economy: China. Throughout the turbulence of the past decade - which has included shifting regulation, sporadic access to capital, and the entry of multinationals - a few homegrown firms have achieved extraordinary success in China, even as hundreds of rivals have failed. How did these elite firms do it? And what lessons can Western managers learn from them about competing in China or any unpredictable market?" "In Made in China, Donald N. Sull profiles eight of these formidable Chinese ventures to reveal the secrets behind their surprising success. Sull argues that in uncertain markets, successful companies consistently responded more quickly and effectively to shocks that threatened their very survival and forced less successful competitors out of business. They quickly seized major opportunities that positioned them well for the future. During periods of relative calm, they employed a dynamic approach to strategy - "active waiting" - by constantly anticipating and responding to evolving threats and opportunities faster than competitors." "Based on extensive research and illustrated through detailed case studies of firms such as home appliance leader Haier and Internet portal pioneer Sina Corporation, Made in China distills a set of winning strategies for managing in any unpredictable market."--BOOK JACKET. |
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主题词:
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Entrepreneurship China. |
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主题词:
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Business enterprises China. |
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主题词:
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International business enterprises China. |
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主要责任者:
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Wang, Yong, |
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索书号:
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F279.2/1 |